get to know us
Why we are the best at what we do
361° world is a truly integrated marketing and communications company. The platform provides end-to-end solutions through their group companies, ranging from planning to execution, across multiple media and entertainment spectrum.
A full service media and entertainment company
We provide unique and functional approach to keep your brand the focus of attention. The core objective is to provide communication solutions and look at best means to keep your brand in consumers mind. Our agency approach breeds creativity and differentiation. We specialize in finding just the right communication solutions to meet your marketing goals.
Our role involves sourcing and selecting optimal media platforms for a client’s brand or product to use. The essence of the company is to determine the best combination of media to achieve the objective of reaching out to the RIGHT AUDIENCE, at the RIGHT TIME and through the RIGHT MEDIUM. Our media buyers have a striking ability, mixed with wide-ranging experience to get you maximum return on your media investments.
361° has been associated with film marketing for more than five years. The key role is to provide fully integrated marketing solutions, right from development to campaign execution, inducing the audience to come see the film. We also provide a comprehensive end-to-end distribution solutions for making a movie available for viewing by an audience. The company determines the theater release distribution strategy for the film and also sets the release date and other matters.
Leading businesses are increasingly implementing our services as a means of efficiently and effectively managing specific complex business tasks. A team of people with specialized expertise who work together to develop and promote best practices in their area of responsibility. We provide subject matter guidance to the rest of the enterprise, or may deliver tangible business services.
“Digital marketing clubbed with digital technologies is disrupting the media market with a great speed and hence it is becoming imperative to create unique and effective media marketing plans. We at 361° provide various and differentiated promotional techniques, deployed to reach target customers via digital technologies.
The company takes digital initiatives inclined towards creating new technologies or methods with an objective to effectively reach out to the target audience. At the same time, creating entities to bridge the gap between the service provider and advertiser. “
With the proliferation of Media, it has become very important to device media strategies with an objective to innovatively reach out to consumers. We have a dedicated New Media team, developing and finding new and innovative ways of Advertising, in such a way that the potential customers can’t ignore them.
SUBSIDIARIES / ASSOCIATES
We have come a long way since 2013. Here are some of our Key Highlights:
Started Operations as an Electronic Media Owner with significant investments in a TV channel.
Acquired Sunflower Marketing and Advertising, then a 23-year old, INS accredited advertising agency for mass media planning and buying and Ventured into Bollywood with 3co-productions.
Forayed into film marketing and promotions.
Diversified into film distribution by acquiring stake in White Lion, an established second generation player in the film distribution business.
Started adding further value to clients’ businesses via Outcome Based Consulting Services in association with Knowledge Partner (KPMG) AND Software Partner (Oracle).
Our Eventful Journey So Far
What Makes Us Unique
Creating brands that breaks through the arched media clutter to be that one extra step outside the circle.
Led passionately by Domain Experts with diverse industry connects
Partnered and worked with prominent brands across multiple sectors and consumer segments
Access to the right resources
– Knowledge Partner –KPMG
– Software Partner –Oracle
– Industry tools, research, software
Expertise+ Experience + Resources = 361 Degree EDGE
MEET THE CORE
The Leadership team collectively holds responsibility for the achievements of the company and driving respective business to the zenith of success. Each member comes with their share of powerful reputation in the industry and bring with them their share of expertise.
Mr. Arun Tyagi
Arun Tyagi has over two decades of experience in Media and Entertainment. One of the very few who has seen all facets of the industry that is Media Sales, Planning & Buying and Corporate.
Before starting his entrepreneurial journey Arun held key decision making roles at renowned brands like Reliance ADA Group, GroupM, Dainik Jagran, Times of India and Amar Ujala.
Arun has also forayed into movie production, which has won various accolades. He has made films like Jal, Ennemy, Charlie Ke Chakkar Mein and Marathi film The Silence
MR. SHIVI CHOPRA
Shivi comes with a rich experience of over a decade in the media industry and has worked with premier channels like CNBC-TV18, CNBC Awaaz, CNN-IBN and IBN7. His last stint was with Bloomberg TV India, as Business Head.
He has an extensive and diverse experience in the field of Marketing, Sales, Communications and Original Content Curation. During his time at Bloomberg TV, he was honoured with “Outstanding Brand Leadership Award’” at the Brand Slam Awards and “50 most talented CMOs” at CMO Council.
Mr. Shantanu Kumar Dev
Mr. Gaurish Pathare
Mr. Anurag Jain (CA)
Mr. Anil Bhardwaj
Some of our Brands
they trust us
We are committed to providing our customers with exceptional service while
offering our employees the best training.
SOME OF OUR MOVIES
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